Sherry Taylor

Q: Researchers from Singapore say that this makes water taste sweeter?

A: Being in love

BEING IN LOVE MAKES WATER TASTE SWEETER: Being in love apparently feels and tastes sweet. To find this, researchers from Singapore primed a group of people to feel love or jealousy before they were given sweet and sour candy and bittersweet chocolate samples. Some participants were then told to write about a personal experience with romantic love, while others were told to write about experiencing romantic jealousy, and a control group wrote a boring essay about landmarks. Participants then rated the tastes of their treats, and those who wrote about love rated their samples as sweeter than the jealousy or landmark groups. Another group did a similar experiment, only this time they drank distilled water instead of eating candy. Researchers say thinking of love made the distilled water seems sweeter to those who thought about love, compared to those who thought about jealousy or happiness. Researchers say this may happened because the area of the brain that rewards feelings of love is the same area that rewards the taste of sweetness. (Pop Sci)

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